Have you noticed that the selling environment has changed dramatically over the years, yet the world of sales training has remained surprisingly stagnant? That’s about to change in a BIG way with the release of Tom Freese’s new book.
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SalesForce 2020 is the only book of its kind. It is a book about the future of selling. While hindsight may indeed be 20/20, it has become increasingly clear that many of the old school sales tactics that have been touted for decades no longer make sense as we rapidly approach the year 2020.
Might it be time for an upgrade?
There’s a reason why top performing salespeople continue to excel, while those who are struggling continue to struggle…even though they are all following the same basic sales process. It’s because just identifying the steps of the sales process is no longer a differentiator. Your competitors have a sales process in place, too, and theirs is very similar (if not identical) to yours.
Sellers today are hungry for strategies and techniques that can give them an ‘unfair’ advantage in their respective markets, rather than revert back to much of the outdated logic that has plagued traditional sales approaches for the last 40 years.
Is this book an indictment of old school sales methods? In a word—Yes. It’s also a road map to show sellers how to re-engineer their sales approach to create a differentiable advantage moving forward.
SalesForce 2020 is a must read for anyone engaged in today’s rapidly changing sales environment. The book flows like you’re having a one-on-one conversation with Tom Freese, as he provides clarity for how to execute more effectively, with clear and concise examples of real-life situations that bring key points home. Definitely a break-through in how to sell today!
—Richard Brock, CEO
Join the New Generation of Sales Enablement.
CLICK to download a full PDF version of Tom Freese’s 6th book. See for yourself how to catapult your team to the next generation of sales enablement.